Instacart

United States of America

Founded
2012
Headquarters
San Francisco, California, United States
Ticker
CART
Employees
about 3,600 full-time (December 31, 2025)
Website
instacart.com

Instacart, the trade name of Maplebear Inc., is a San Francisco grocery technology company that runs an online grocery marketplace and sells software to retailers, with about 3,600 full-time employees worldwide at December 31, 2025. More than 2,200 retail banners used its technology at December 31, 2025. Revenue for 2025 was about $3.74 billion.

What Instacart does

Revenue for the year ended December 31, 2025 came to about $3.74 billion. Transaction revenue made up about $2.68 billion of it, and advertising and other revenue about $1.07 billion. Customers order from retailers through Instacart Marketplace. Retailers can also run their own storefronts on the Instacart Enterprise platform, which includes in-store tools such as Caper Carts, FoodStorm and Carrot Tags. US bill-to locations brought in about $3.60 billion of 2025 revenue and international ones about $142 million. Headquarters are a leased space of about 57,000 square feet in San Francisco, under a lease that runs to May 2034. Full-time staff numbered about 3,600 worldwide at December 31, 2025.

Where Instacart hires

California worksites appear on 58 of the 133 H-1B labor condition applications (LCAs) that Maplebear Inc. submitted in calendar 2025. New York worksites appear on 27 and Washington worksites on 11. The 2025 filings name 62 cities, and no single city reaches 25. Both cities below are offices named in its 10-K for the year ended December 31, 2025:

  • New York, NY: 19
  • San Francisco, CA: 11

That 10-K also names offices in Fort Lauderdale, Florida, and Toronto, Ontario. Its international list adds Dublin in Ireland, a site near Melbourne in Australia, and Shanghai in China. The same filing ties operations in Asia to design, engineering and supply work for Caper Carts.

Job titles and levels you will see

Titles containing "Engineer" or "Engineering" account for 64 of the 133 filings in calendar 2025, out of 67 distinct titles that year. Every title with four or more 2025 filings:

  • Senior Machine Learning Engineer: 14
  • Senior Software Engineer: 13
  • Staff Software Engineer: 7
  • Software Engineer: 6
  • Data Scientist: 4
  • Senior Engineering Manager, Software: 4
  • Senior Product Manager: 4

Senior opens the title on 71 of the 2025 filings, and Staff on 9. Business-side roles also appear, with 3 filings each for Senior Media Analytics Manager and Revenue Operations Manager.

How Instacart is organized

The fiscal 2025 10-K reports one operating and reportable segment, which the chief executive reviews on a consolidated basis. Hiring is sliced more finely. As of October 13, 2026, the careers site groups teams into 14 categories, from Accounting & Finance to Product. Caper has a category of its own, separate from Engineering. Data Science & Analytics, Design & Research, and Policy & Government Affairs also stand alone.

Workforce and hiring patterns

LCA filings under Maplebear Inc. fell each year, from 181 in calendar 2023 to 151 in 2024 and 133 in 2025. That is a drop of about 27% over two years. On February 9, 2024, the company began a restructuring that cut about 250 employees, or about 7% of its workforce, according to its 10-K. Severance and related charges for that plan came to $18 million in 2024. The fiscal 2025 10-K describes a Flex First model. Eligible employees can work remotely, from one of the offices, or a mix of both.

Good to know before you apply

  • Flex First, as set out in a company post dated May 6, 2022, lets you live anywhere in your home country and sets no required office time.
  • In-person gatherings called Jams run at team, department or company level, and attendance is optional.
  • Employee resource groups on the company's Life at Instacart page include Sazón, Rainbow Carrots, Asians@, Parents@ and Women@.
  • Ask Instacart staff in the discussions below how Flex First plays out on their team.

Profile researched by RedKiosk. Updated October 2026.